Creative direction
Contact
Project
COSMIC DONUT
Year
March 2022
Software
Gen AI [Midourney], Blender, Photoshop
Scope
Concept Art for VR
AUTHOR
Svetla Popova | all work property of Illusorr
AUTHOR
A space donut portal, which teleports virtual visitors to different experiential places in the universe
Project
Year
May 2025
Software
Gen AI [TAAFT]
AUTHOR
Svetla Popova
overview
Once upon a time, in a far-off alternate universe, there existed a race of immortal beings. These beings were ethereal, a combination of human, plant, energy, and machine. They inhabited alternate dimensions in deep space, and were always on a quest for knowledge and understanding. Their ultimate goal was to discover the formula for design perfection through futuristic computational and parametric practices. They believed that this was the essence of existence, and that by mastering it, they would be able to create the perfect existence for themselves. These beings were incredibly advanced, and had technology far beyond anything we can currently imagine. They traveled through different dimensions, exploring and studying the universe, always searching for new knowledge and understanding. One day, they stumbled upon a dimension that was home to a highly advanced civilization. This civilization had already discovered the formula for design perfection, and had used it to create a utopia for themselves. The ethereal beings were amazed and humbled by what they saw, and knew that they had finally found what they had been searching for. They spent many years studying and learning from this civilization, and eventually were able to replicate the formula for design perfection. They used it to create their own utopia, and were finally able to live in the perfect existence they had always dreamed of. The ethereal beings lived in harmony and peace, and were able to fully explore and understand the universe around them. They knew that they had found the essence of existence, and were forever grateful for their journey and the knowledge they had gained.
Project
COSMIC DONUT
Year
May 2025
Software
Gen AI [Midourney], Photoshop
AUTHOR
Svetla Popova
SCOPE
Urban Concept
SCOPE
Ocean floating and underwater habitats, inspired by biomimetic forms and principles of living organisms and colonies found in the Atlantic ocean. The buildings intergate underwater farming and aquaponic solutions to feed production.
Project
PORTALS
Year
December 2022
Software
Rhino, AitoCAD, Photoshpo
Scope
Concept Art for VR
Author
Svetla Popova
Overview
Portals into a black hole, the microscopic underworlds and into quantum space.
Project
REALMS OF ETERNITY
Year
December 2022
Software
Gen AI [Midourney], Photoshop
AUTHOR
Svetla Popova
scope
Concept Environment Art for Game Dev
scope
"Realms of Eternity" is a UE4 game that combines elements of combat, exploration, and community-driven development. The game features combat, exotic weapons, and various mechanics that allow players to engage in both stealth and direct combat. Work in progress.
Project
ELEMENTS
Year
February 2025
Software
Gen AI [Midourney], Photoshop
AUTHOR
Svetla Popova
SCOPE
Concept Art
SCOPE
Sci-Fi environments and assets.
Project
BIOCYBORG
Year
April 2025
Software
Gen AI [Midourney], Photoshop
AUTHOR
Svetla Popova
SCOPE
Concept Art
SCOPE
Sci-Fi biomimetic robot creature.
Project
MEETING SPACE
Year
April 2023
AUTHOR
Svetla Popova | all work property of Illusorr
Software
Gen AI [Midourney], Photoshop
SCOPE
Concept Environment Art for VR
overview
Sci-Fi outergalactic meeting room defying gravity.
Project
SCIFI INTERIORS
Year
December 2022
Software
Gen AI [Midourney], Photoshop
SCOPE
Concept Environment Art for VR
AUTHOR
Svetla Popova, Rowan Elsemly | all work property of Illusorr
overview
Imaginary interior spaces inspired by biomimicry, natural organic formations and living colonies of microorganisms
Project
VR ASSETS
Year
January 2023
Software
Gen AI [Midourney], Photoshop
Scope
Concept Art for VR
Author
Svetla Popova
Scope
Various assets for VR development: vehicles, musical instruments, fishing rods, clothing and footwear, flying and scubadiving gear, earphones. materials: gold and neon.
Project
UNDERWATER STAIRCASES
Year
August 2025
Software
Gen AI [Midourney], Photoshop
Author
Svetla Popova
Scope
Concept Architecture | Presented to ARUP, gensler and Microsoft in Manhattan, NYC
LOCATION
unknown
overview
Underwater staircases and entryways into buildings submerged into water. Imagined is the access to buildings which sit on the ocean floor - how are they to be serviced and what would the infrastructure be?
Project
OCTOPUS HOUSES
Scope
Concept Architecture
Author
Svetla Popova
LOCATION
unknown
Year
June 2025
Software
Gen AI [Midourney], Photoshop
overview
Underwater staircases and entryways into buildings submerged into water. Imagined is the access to buildings which sit on the ocean floor - how are they to be serviced and what would the infrastructure be?
Project
UNDERWATER STAIRCASES
Scope
Concept Architecture
Author
Svetla Popova
LOCATION
unknown
Year
June 2025
Software
Gen AI [Midourney], Photoshop
overview
An underwater house whose structural components are inspired by the legs of a brittle star.
Project
ICEBERG BUILDINGS
Scope
Concept Architecture
Author
Svetla Popova
LOCATION
unknown
Year
March 2025
Software
Gen AI [Midourney], Photoshop
overview
Ocean buildings built from and inside iceberg formations.
Project
FUTURE BERLIN
Scope
Concept Architecture
Author
Svetla Popova
LOCATION
Berlin, Germany
Year
March 2025
Software
Gen AI [Midourney], Photoshop
Overview
A vision of Berlin in the distant future.
Project
SCIFI BUILDINGS
Scope
Concept Architecture
Author
Svetla Popova
LOCATION
unknown
Year
March 2025
Software
Gen AI [Midourney], Photoshop
overview
Monumental public and research buildings in the distant future.
Project
AQUA CITIES
Scope
Concept Architecture
Author
Svetla Popova
LOCATION
unknown
Year
May 2025
Software
Gen AI [Midourney], Photoshop
overview
Residential buildings growing as organic formations on rocks in the ocean. Each building has an aquaponic farm at its base, integrating marine life with human habitats.
Project
GRAPHIC EXPLORATIONS
Scope
Graphics & Illustration
Author
Svetla Popova
LOCATION
Sofia, Bulgaria
Year
April - May 1998
Year
Pencil hand drawings of architectural decorative elements.






























































































































































































